국내외 도시 대표축제 사례분석 - 성남시 대표축제 시사점 도출을 중심으로 -

Abstract

The purpose of this study was to provide the development implications of Seongnam city's representative festival through the analysis of successful cases of representative festivals in domestic and overseas with the functional perspective. This study explored a pure function of the city's representative festival, and discussed the regional and environmental characteristics of Seongnam city. In addition, the current festival status and problems being held in Seongnam city were analyzed. As a research method, this study employed a qualitative approach using a multiple-case/holistic design that analyzes cases by similar conditions such as domestic and overseas representative festivals in overall units by a purposive case selection. Based on this method, this study analyzed a total of six domestic and overseas cases by selecting recurring festivals, which have been periodically held in downtown and urban area and were judged to have historical value and active cultural interactions. Given the findings, this study discussed strategic insights for the development of Seongnam city's representative festival. Further suggestions for future studies were discussed.