Investigating travelers’ multi-impulse buying behavior in airport duty-free shopping for Chinese traveler: Intrinsic and extrinsic motivations
DC Field | Value | Language |
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dc.contributor.author | Lee, Jung Ick | - |
dc.contributor.author | Ren, Tianbao | - |
dc.contributor.author | Park, Jungkun | - |
dc.date.accessioned | 2021-07-30T04:50:06Z | - |
dc.date.available | 2021-07-30T04:50:06Z | - |
dc.date.created | 2021-05-13 | - |
dc.date.issued | 2021-05 | - |
dc.identifier.issn | 0969-6997 | - |
dc.identifier.uri | https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/1470 | - |
dc.description.abstract | Airport duty-free shopping is becoming the most important source of revenue and profit. As airports provide a unique retailing environment that differs from the day-to-day distribution channels, observation of travelers' shopping behavior in airports shows that it is different from that in traditional retail store environments. Duty-free retailers at airports must recognize this specific shopping behavior to maximize their sales performance. We examine the relationship between two different types of impulse buying behaviors: cognitive and affective. We also study travelers' satisfaction/loyalty in the context of airport duty-free shopping using two moderators of this relationship: intrinsic and extrinsic motivations. Data were collected from outbound Chinese travelers, who represent the largest proportion of travelers worldwide, to identify implications for airport duty-free retailers. This study found a positive relationship between affective impulse buying behavior and travelers' satisfaction, an aspect that also generates loyalty in the context of airport duty-free shopping. Furthermore, travelers' extrinsic motivations moderate the negative relationship between affective impulse buying behavior and travelers' satisfaction. This study provides insights that airport duty-free retailers can utilize to motivate travelers’ consumption and enhance their satisfaction in duty-free shopping, thereby increasing consumer loyalty. | - |
dc.language | 영어 | - |
dc.language.iso | en | - |
dc.publisher | Elsevier Ltd | - |
dc.title | Investigating travelers’ multi-impulse buying behavior in airport duty-free shopping for Chinese traveler: Intrinsic and extrinsic motivations | - |
dc.type | Article | - |
dc.contributor.affiliatedAuthor | Park, Jungkun | - |
dc.identifier.doi | 10.1016/j.jairtraman.2021.102023 | - |
dc.identifier.scopusid | 2-s2.0-85101361906 | - |
dc.identifier.wosid | 000632892300010 | - |
dc.identifier.bibliographicCitation | Journal of Air Transport Management, v.92, pp.1 - 9 | - |
dc.relation.isPartOf | Journal of Air Transport Management | - |
dc.citation.title | Journal of Air Transport Management | - |
dc.citation.volume | 92 | - |
dc.citation.startPage | 1 | - |
dc.citation.endPage | 9 | - |
dc.type.rims | ART | - |
dc.type.docType | Article | - |
dc.description.journalClass | 1 | - |
dc.description.isOpenAccess | N | - |
dc.description.journalRegisteredClass | ssci | - |
dc.description.journalRegisteredClass | scopus | - |
dc.relation.journalResearchArea | Transportation | - |
dc.relation.journalWebOfScienceCategory | Transportation | - |
dc.subject.keywordPlus | CONSUMER SATISFACTION | - |
dc.subject.keywordPlus | SELF-DETERMINATION | - |
dc.subject.keywordPlus | TIME PRESSURE | - |
dc.subject.keywordPlus | UTILITARIAN | - |
dc.subject.keywordPlus | TOURISTS | - |
dc.subject.keywordPlus | LOYALTY | - |
dc.subject.keywordPlus | TRAITS | - |
dc.subject.keywordAuthor | Impulse buying behavior | - |
dc.subject.keywordAuthor | Intrinsic motivation | - |
dc.subject.keywordAuthor | Extrinsic motivation | - |
dc.subject.keywordAuthor | Traveler satisfaction | - |
dc.subject.keywordAuthor | Traveler loyalty | - |
dc.identifier.url | https://www.sciencedirect.com/science/article/pii/S0969699721000065?via%3Dihub | - |
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