시황 및 ICO 자금조달 결과에 따른 블록체인 스타트업 조직 구성에 관한 연구

Abstract

ICO is a newly attempted funding method in the blockchain field in 2013, with an increasing number of projects each year. However, the number of startups failing to raise funds below $100,000 has risen from 51% in 2017 to a maximum of 75% in the second quarter of 2018. Accordingly, startups preparing for ICOs need to study what factors affect successful funding. In this study, we apply the formal concept analysis technique to classify the major occupational groups in the block chain field as development, legal, public relations, business development, financial and investment attraction. As a result of the analysis, we found that the job of the marketing is particularly important when the market situation is good. When the market situation is not good, the job of the business development such as securing a strong business partner was identified as important.