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Image Management of a Nation as a Brand: Case of South Korea

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dc.contributor.authorHong, Sung Tai-
dc.contributor.authorHan, Sang Lin-
dc.contributor.authorLee, Sung-Ho-
dc.date.accessioned2022-07-16T03:48:15Z-
dc.date.available2022-07-16T03:48:15Z-
dc.date.created2021-05-13-
dc.date.issued2014-07-
dc.identifier.urihttps://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/159494-
dc.language영어-
dc.language.isoen-
dc.publisherGlobal Alliance of Marketing & Management Associations-
dc.titleImage Management of a Nation as a Brand: Case of South Korea-
dc.typeArticle-
dc.contributor.affiliatedAuthorHan, Sang Lin-
dc.identifier.doi10.15444/GMC2014.03.04.02-
dc.identifier.bibliographicCitation2014 Global Marketing Conference at Singapore, pp.589 - 612-
dc.relation.isPartOf2014 Global Marketing Conference at Singapore-
dc.citation.title2014 Global Marketing Conference at Singapore-
dc.citation.startPage589-
dc.citation.endPage612-
dc.type.rimsART-
dc.type.docTypeProceeding-
dc.description.journalClass3-
dc.description.isOpenAccessN-
dc.description.journalRegisteredClassother-
dc.identifier.urlhttp://gmcproceedings.net/html/sub3_01.html-
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서울 경영대학 > 서울 경영학부 > 1. Journal Articles

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