해양 레저관광행동의 쾌락성(hedonic)과 유용성(utilitarian) 측정지표 개발
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 이영진 | - |
dc.contributor.author | 이훈 | - |
dc.date.accessioned | 2022-12-20T18:56:55Z | - |
dc.date.available | 2022-12-20T18:56:55Z | - |
dc.date.created | 2022-09-19 | - |
dc.date.issued | 2010-02 | - |
dc.identifier.issn | 1226-0533 | - |
dc.identifier.uri | https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/175407 | - |
dc.description.abstract | With an increase in income level, people take a lot of interests in marine leisure and tourism. However, not much has been known about marine tourists’ behaviors yet. This study was to develop measurement indicators of hedonic and utilitarian behaviors of marine tourists based on Voss, Spangenberg, and Grohmann (2003)'s conceptualization. Data were from 433 people using on-line survey method. The sample were randomly selected from the list of representative sample of an on-line survey corporation. Results showed that the measurement indicators for Hedonic behaviors were composed of 7 items (fun, exciting, delightful, thrilling, enjoyable, cheerful and amusing). Also measurement indicators in Utilitarian behaviors were composed of 4 items (useful, necessary, important and effective). It is expected that the measurement indicators developed in this study could be used to measure people' marine leisure and tourism activities in the future. | - |
dc.language | 한국어 | - |
dc.language.iso | ko | - |
dc.publisher | 한국관광학회 | - |
dc.title | 해양 레저관광행동의 쾌락성(hedonic)과 유용성(utilitarian) 측정지표 개발 | - |
dc.title.alternative | Development of the Hedonic and Utilitarian Measurement Indicators for Marine Leisure and Tourism Behavior | - |
dc.type | Article | - |
dc.contributor.affiliatedAuthor | 이훈 | - |
dc.identifier.bibliographicCitation | 관광학연구, v.34, no.1, pp.95 - 114 | - |
dc.relation.isPartOf | 관광학연구 | - |
dc.citation.title | 관광학연구 | - |
dc.citation.volume | 34 | - |
dc.citation.number | 1 | - |
dc.citation.startPage | 95 | - |
dc.citation.endPage | 114 | - |
dc.type.rims | ART | - |
dc.identifier.kciid | ART001426410 | - |
dc.description.journalClass | 2 | - |
dc.description.isOpenAccess | N | - |
dc.description.journalRegisteredClass | kci | - |
dc.subject.keywordAuthor | Marine leisure and tourism behavior | - |
dc.subject.keywordAuthor | hedonic | - |
dc.subject.keywordAuthor | utilitarian | - |
dc.subject.keywordAuthor | value | - |
dc.subject.keywordAuthor | indicator | - |
dc.subject.keywordAuthor | 해양 레저관광행동 | - |
dc.subject.keywordAuthor | 쾌락성 | - |
dc.subject.keywordAuthor | 유용성 | - |
dc.subject.keywordAuthor | 가치 | - |
dc.subject.keywordAuthor | 측정지표 | - |
dc.identifier.url | http://www.riss.kr/search/detail/DetailView.do?p_mat_type=1a0202e37d52c72d&control_no=3eb3e9bacd38709ee9810257f7042666 | - |
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.
222, Wangsimni-ro, Seongdong-gu, Seoul, 04763, Korea+82-2-2220-1365
COPYRIGHT © 2021 HANYANG UNIVERSITY.
Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.
You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.