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Spillover Effect vs. Displacement Effect: The Impact of Popular OTT Contents on Smart TV Usage
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 차경진 | - |
| dc.date.accessioned | 2023-07-24T12:07:04Z | - |
| dc.date.available | 2023-07-24T12:07:04Z | - |
| dc.date.issued | 2023-05-24 | - |
| dc.identifier.uri | https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/187898 | - |
| dc.title | Spillover Effect vs. Displacement Effect: The Impact of Popular OTT Contents on Smart TV Usage | - |
| dc.type | Conference | - |
| dc.citation.conferenceName | 한국IT서비스학회 2023춘계학술대회 | - |
| dc.citation.conferencePlace | 한국과학기술회관 | - |
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Collections - 서울 경영대학 > 서울 경영학부 > 2. Conference Papers
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Related Researcher
- Cha, Kyungjin
- SCHOOL OF BUSINESS (SCHOOL OF BUSINESS ADMINISTRATION)