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Dual-factor theory: Unveiling the drivers of consumer intentions toward counterfeit luxury goods

Authors
박정근
Issue Date
28-Jun-2024
URI
https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/215467
Place
Sheraton hotel, Fuerteventura, Spain
Conference Name
30th Recent Advances in Retailing and Consumer Science Conference
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서울 경영대학 > 서울 경영학부 > 2. Conference Papers

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SCHOOL OF BUSINESS (SCHOOL OF BUSINESS ADMINISTRATION)
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