ScholarWorks@Hanyang University: Ahn, Hee Kyung

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Ahn, Hee Kyung (안희경)

SCHOOL OF BUSINESS (SCHOOL OF BUSINESS ADMINISTRATION)

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Tel 02-2220-2600
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water saving ad:2||자기향상:2||water saving behavior:2||attitude toward the ad:2||environmental concern:2||monetary ad:2||선망:2||Envy:1||Goal pursuit:1||Hedonic and utilitarian consumption goals:1||Heuristic Processing:1||Identifiable Victim Effect:1||Inaction inertia:1||Lifetime Experiences:1||Malicious Envy:1||Message Framing:1||Mood:1||Motivation:1||Persistence:1||Persuasion Messages:1||Physical Temperature:1||Priming Effect:1||Proportion:1||Prosocial Behavior:1||Public Resource Saving:1||Risk Aversion:1||RiskTaking:1||Scarcity:1||Selfimprovement:1||Selfregulation:1||Social Comparison:1||Socioemotional Selectivity Theory:1||Systematic Processing:1||Time Perspective:1||Vertical progress:1||alignability:1||analogical thinking:1||anthropomorphism:1||anticipatory guilt:1||benign envy:1||brand conterextension:1||choice process satisfaction:1||consumer preference:1||credit card consumption:1||deliberative processing:1||ecofriendly packaging:1||embodied cognition:1||envy:1||ethical consumption:1||experiential purchase:1||family decision making:1||green consumption:1||happiness:1||hedonic and utilitarian consumption goals:1||illusory control:1||impulsivity:1||individual decision making:1||intuitive processing:1||malicious envy:1||material purchase:1||metaphor:1||myopic mental budgeting:1||organic food product:1||physical strength:1||priming:1||product attribute:1||prosocial behavior:1||psychological myopia:1||risk preference:1||risky choice:1||selfimprovement:1||sense of control:1||specification effect:1||sustainable food product:1||temperature:1||upward comparison:1||가족의사결정:1||감정:1||공공 자원 절약:1||광고에 대한 태도:1||근시안적 심적 예산:1||금전적 광고:1||기부의도:1||단독의사결정:1||대응 브랜드확장:1||대조효과:1||메시지 이:1||무행동 관성:1||물 절약 행동:1||물리적 온도:1||비율:1||사회감성적 선택 이론:1||사회비교:1||상향비교:1||선의 선망:1||선의적 선망:1||설득 메시지:1||소비자 선호:1||수자원 절약 광고:1||시간조망:1||신용카드 소비:1||실용적 소비 동기:1||심리적 근시안성:1||악의 선망:1||악의적 선망:1||연령집단 차이:1||예산액 추정:1||위험추구:1||위험회피:1||유추적 이해능력:1||윤리적 소비:1||인생경험:1||인식 가능한 희생자 효과:1||절대양:1||점화효과:1||지표화 효과:1||체계적 정보처리:1||체화된 인지:1||친사회적 행동:1||친환경 소비:1||쾌락적 소비 동기:1||쾌락적 실용적 소비 목표:1||환경 문제 지각 수준:1||휴리스틱정보처리:1||Absolute amount:1||희소성정보:1||Age Difference:1||Benign Envy:1||Contrast Effect:1||Donation Intention:1||Embodied Cognition:1||Embodied cognition:1||

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