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Make Me Think or Tell Me a Story: The Effect of Category Interest, Need For Cognition, and Transportation Tendency in Social Media Advertising

윤나라

ArticleIssue Date2019CitationAdvances in Consumer Research, v.47, no.1, pp.1 - 1PublisherAssociation for Consumer Research
The Role of Firm’s Commitment to the Environment in Green Advertising For the Sustainable Markets

윤나라

ArticleIssue Date2019CitationAdvances in Consumer Research, v.47, no.1, pp.1 - 1PublisherAssociation for Consumer Research
The Relationship of Website Environments and Individual Creativity of Users in Crowdsourcing

윤나라

ArticleIssue Date2017CitationAMS World Marketing Conference Proceedings, v.20, no.1, pp.8 - 8PublisherAcademy of Marketing Science
Crowdsourcing Platforms How Does Creativity Influence Community Activity and Valence

윤나라

ArticleIssue Date2017CitationAMS World Marketing Congress Proceedings, v.20, no.1, pp.8 - 8PublisherAcademy of Marketing Science
Nostalgia's fulfillment of agentic and communal needs: How different types of self-concepts shape consumer attitudes toward nostalgia

Nam, Jiyeon; Lee, Yun; Youn, Nara; Kwon, Kyoung-Min

ArticleIssue Date2016CitationJOURNAL OF CONSUMER BEHAVIOUR, v.15, no.4, pp.303 - 313PublisherWILEY
The self-regulatory power of environmental lighting: The effect of illuminance and correlated color temperature

Kang, Seo Yoon; Youn, Nara; Yoon, Hea kyung

ArticleIssue Date2019CitationJOURNAL OF ENVIRONMENTAL PSYCHOLOGY, v.62, pp.30 - 41PublisherACADEMIC PRESS LTD- ELSEVIER SCIENCE LTD
The inspirational power of arts on creativity

An, Donghwy; Youn, Nara

ArticleIssue Date2018CitationJOURNAL OF BUSINESS RESEARCH, v.85, pp.467 - 475PublisherELSEVIER SCIENCE INC
Thinking Styles and Brand Sandal Denial Effects

윤나라; 이윤경

ArticleIssue Date2014Citation마케팅관리연구, v.19, no.2, pp.171 - 187Publisher한국마케팅관리학회
Implicit Self-Theories for the Effects of Envy Types on Unique Product Choice: An Abstractopen access

Kaptceva, V.; Youn, N.

ArticleIssue Date2019CitationDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science, pp.847PublisherSpringer Nature
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