What makes difference in mobile application sales in countries?

Abstract

Since mobile applications use expended Wi-Fi environments and smart phones user population growth, the market is expanding rapidly. These mobile applications are supplied to the same standards around the world, but the applications preference is different for each user. Because user can choose applications based their own cultural and technical backgrounds on. Download a large number of applications is assumed to have high affinity. The collection of ranking data from Apple App store analyze this data compare by each country. Accordingly, applications preference is appear differently depending on the each country. The cause of the difference in affinity that results in a measure of the nation's cultural differences and differences in levels of technology adoption, and it can be seen through the analysis. © 2011 Springer-Verlag.