바람직한 상호변경에 관한 탐색적 연구 - 한국 기업의 경우
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 장대련 | - |
dc.contributor.author | 정강옥 | - |
dc.contributor.author | 장동련 | - |
dc.date.accessioned | 2022-04-11T03:40:33Z | - |
dc.date.available | 2022-04-11T03:40:33Z | - |
dc.date.created | 2022-04-11 | - |
dc.date.issued | 2002 | - |
dc.identifier.issn | 1598-7868 | - |
dc.identifier.uri | https://scholarworks.bwise.kr/hongik/handle/2020.sw.hongik/27075 | - |
dc.language | 한국어 | - |
dc.language.iso | ko | - |
dc.publisher | 한국마케팅학회 | - |
dc.title | 바람직한 상호변경에 관한 탐색적 연구 - 한국 기업의 경우 | - |
dc.title.alternative | An Exploratory Study on Desirable Changes for Corporate Names-The Case of Korean Companies | - |
dc.type | Article | - |
dc.contributor.affiliatedAuthor | 장동련 | - |
dc.identifier.bibliographicCitation | 아시아마케팅저널, v.4, no.1, pp.55 - 76 | - |
dc.relation.isPartOf | 아시아마케팅저널 | - |
dc.citation.title | 아시아마케팅저널 | - |
dc.citation.volume | 4 | - |
dc.citation.number | 1 | - |
dc.citation.startPage | 55 | - |
dc.citation.endPage | 76 | - |
dc.type.rims | ART | - |
dc.identifier.kciid | ART001191182 | - |
dc.description.journalClass | 2 | - |
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