쇼핑몰에서의 보행자 이동과 시지각 시퀀스의 상관성에 관한 연구

Abstract

Human exists in environment. As environment affects in human movement, human reacts to everything happens in environment especially by the view point of visual continuity and changeablity. This study has two purposes. The one is to clarify the visual changeability due to the Human movement from the visual point based on checking the visual field. And the other is to understand the applicable possibility of Philip Thiel's method through the experiment in passing ways. Conclusion of this study is that colors and figures are affective elements of visual environmental sequence by the Human movement. The Human movement is due to the visual phenomenon. That means it is not limited in Philip Thiel's method(Node, District). In particular, the chroma which is checked by the BPA(Basic-Pattern-Area) is the most affective visual environmental element in contemporary shopping mall. Also, everything in visual environment and the movement is connected by the time axis. As an analytical method, the sequence notation devised by Philip Thiel was applied.