ScholarWorks@SUNGKYUNKWAN UNIVERSITY: HAN, YOUNG JEE

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HAN, YOUNG JEE (한영지)

SKK Business School (Global Business Administration)

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소셜미디어:2||color combination:2||aesthetics:2||Enjoyment:1||Hashtag:1||Implicit self theories:1||Instagram:1||Interactivity Through Consumption Experience:1||Lifetime Experiences:1||Limited edition:1||Love:1||Lust:1||New products:1||Product Evaluation:1||Purchase Intention:1||Reference group:1||Risk Aversion:1||RiskTaking:1||Risktaking:1||Risky decisions:1||Scarcity:1||Social media:1||Social networking site:1||Socioemotional Selectivity Theory:1||Telepresence:1||Temporal perspective:1||Time Perspective:1||Virtual Reality:1||benign envy:1||blogs:1||color marketing:1||color preference:1||consideration set heterogeneity:1||decision difficulty:1||decision mode:1||deservingness:1||design:1||goal conflict:1||harmony:1||identityrelevancy:1||ingroup:1||indirect experience:1||malicious envy:1||optimal distinctiveness theory:1||outgroup:1||perceived risk:1||price discount:1||processing fluency:1||promotion duration:1||promotion frequency:1||regulatory focus:1||risk taking:1||satiation effect:1||selfconstrual:1||selfimprovement motivation:1||sensoryspecific satiety:1||social exclusion:1||social media:1||social network service:1||visual marketing:1||간접 경험:1||감정 특정적 포만 (SensorySpecific Satiety):1||고려상표군 이질성:1||목적 간 갈등:1||브랜드 컨셉 유사성:1||브랜드 컨셉 유형:1||브랜드 확장:1||블로그:1||사회감성적 선택 이론:1||소셜 네트워크 서비스:1||소셜네트워크:1||시간조망:1||암묵적 자기이론:1||연령집단 차이:1||위험추구:1||위험회피:1||의사결정 방식:1||의사결정 어려움:1||인생경험:1||인스타그램:1||조절초점:1||포만 효과:1||한정판:1||해시태그:1||Age Difference:1||희소성 메시지:1||Brand concept:1||Brand extension:1||

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(03063) 25-2, SUNGKYUNKWAN-RO, JONGNO-GU, SEOUL, KOREAsamsunglib@skku.edu

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