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Results 1-1 of 1 (Search time: 0.007 seconds).
The influence of situational constraints on consumers’ evaluation and use of online reviews: A heuristic-systematic model perspective
Lee, Jieun
; Hong, Ilyoo Barry
Article
Issue Date
2021
Citation
Journal of Theoretical and Applied Electronic Commerce Research, v.16, no.5, pp 1517 - 1536
Publisher
MDPI AG
1
Discover
Author
Hong, Il Yoo
1
Lee, Ji Eun
1
Subject
Buyer uncertainty
1
CONFIDENCE
1
Consumer behavior
1
E-WOM
1
EXTERNAL SEARCH
1
Heuristic-systematic model
1
IMPACT
1
INFORMATION
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