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Collaborative information seeking in intercultural computer-mediated communication groups - Testing the influence of social context using social network analysis

Authors
Cho, HichangLee, Jae-Shin
Issue Date
Aug-2008
Publisher
SAGE PUBLICATIONS INC
Keywords
social network analysis; computer-mediated communication; information seeking; national culture; outcome expectancy; multivariate p* analysis
Citation
COMMUNICATION RESEARCH, v.35, no.4, pp 548 - 573
Pages
26
Journal Title
COMMUNICATION RESEARCH
Volume
35
Number
4
Start Page
548
End Page
573
URI
https://scholarworks.bwise.kr/cau/handle/2019.sw.cau/23681
DOI
10.1177/0093650208315982
ISSN
0093-6502
1552-3810
Abstract
This article examines the process of collaborative information seeking in intercultural computer-mediated communication (CMC) groups. The authors conducted a field experiment in which 86 students from three distant universities ( one in the United States, two in Singapore) participated. The students participated in a collaborative learning practice in which they socially recommended information using a CMC system. The results demonstrate that the social context - that is, preexisting social networks, groups, and intergroup boundaries - significantly constrained the flow of information across intercultural CMC groups. The authors also found that the influence of the social context on CMC collaboration could be moderated by other contingent factors such as national culture and individuals' outcome expectancies of Internet use. The authors present the results from testing their hypotheses using multivariate p* and Quadratic Assignment Procedure network regression analyses and conclude with a discussion of the findings and implications for future research.
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Lee, Jae Shin
사회과학대학 (미디어커뮤니케이션학부)
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