백화점 여성의류 매장공간의 이미지유형 및 구성요소 특성에 관한 연구 - 서울지역 주요 도심백화점을 중심으로 -

Abstract

This study focus on finding the interior design image types and space components of women's wear part in the 3 major brand of korean department stores (total of 9 different department stores) which are located in the city area of seoul. The results of the study are as following; First, the interior design image types of 3 major department stores are romantic, elegant, modern, traditional and semi-classic images. Second, each interior design image types express certain adjective vocabularies. Third, each interior design space components affect the interior design image types.