CAU Scholar's Space: Doh, Sun Jae

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Doh, Sun Jae (도선재)

교양대학 (교양대학)

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Tel 02-820-6930
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Openness:2||Brand loyalty:2||인터넷 광고:2||OOH:2||Online Brand Community(OBC):2||SNA:2||Internet Advertising:2||질적 연구:2||온라인 커뮤니티:2||Selfconstrual:2||Perceived interactivity:2||content analysis:2||Celebrity:1||Closeness centrality:1||Cognitive context:1||Community Life Cycle(CLC):1||Construal level:1||Consumer engagement:1||Content analysis:1||Contextual effect:1||DepthInterview:1||Developing Stage of Online community:1||Digital Signage:1||Dissemination of eWOM:1||Donation amount:1||Entertainment:1||Gender stereotype:1||General Attitude toward Internet Advertising:1||Informativeness:1||Interaction Readiness:1||Interactivity:1||Internet Portal:1||Internet Use Ability:1||Internet Use Motivation:1||Internet advertising:1||Involvement:1||Media engagement:1||Message Direction:1||Online Community:1||Online WOM (WordsofMouth):1||Online community:1||Online gaming:1||Online video advertising:1||Outdoor Advertising:1||Parasocial interaction:1||Parasocial interaction:1||Perceived benefits:1||Perceived monetary sacrifice:1||Qualitative Research:1||Relationship:1||Roadside Digital Billboard:1||Scale Development:1||Sense of community:1||Sexism:1||Social Network Analysis(SNA):1||Social connectedness:1||Social network analysis:1||Store Choice:1||Store Perception:1||Structural Relationship:1||TV Commercial:1||TV광고:1||Traditional Billboard:1||Usefulness of Message:1||UsertoUser Interaction:1||UsertoUser Interactivity:1||author cocitation analysis:1||causerelated marketing:1||construal level:1||donation size:1||emoticons:1||intellectual structure:1||internet:1||intrusiveness:1||meaning of relationship:1||methodology:1||mobile:1||new media:1||perceived benefits:1||perceived monetary sacrifice:1||qualitative research:1||relationship:1||research trends:1||social media:1||social network analysis:1||감정적 맥락:1||개방성:1||관계:1||관계의 의미:1||관여도:1||광고 인게이지먼트:1||광고 효과:1||광고모델:1||광고에 대한 거부감:1||구성원간 상호작용:1||구전 확산:1||구전의 수용:1||구조적 관계:1||근접중심성:1||내용 분석:1||내용분석:1||뉴미디어 연구:1||도로변 디지털 빌보드:1||디지털 사이니지:1||매장선택:1||매장인식:1||맥락 일치성:1||맥락효과:1||모바일:1||미디어 인게이지먼트:1||방향성:1||브랜드 개성:1||브랜드 충성도:1||사용자간 상호작용:1||사회 네트워크 분석(Social Network Analysis):1||사회 연결망 분석:1||사회연결망분석:1||상호작용 성향:1||상호작용성:1||소셜 미디어:1||심층면접:1||야립 광고:1||연구 동향:1||연구 방법론:1||오락성:1||옥외 광고:1||온라인 동영상 광고:1||온라인 브랜드 커뮤니티(OBC):1||온라인 브랜드 커뮤니티(OBC: Online Brand Community):1||온라인 커뮤니티 수명주기(Community Life Cycle: CLC):1||온라인구전:1||유용성:1||인지적 맥락:1||인터넷:1||인터넷 광고 회피:1||인터넷 광고에 대한 일반적인 태도:1||인터넷 이용 능력:1||인터넷 이용 동기:1||인터넷 포털:1||자기해석:1||저자 동시인용 분석:1||정보성:1||정성조사:1||준사회적 관계:1||지각된 상호작용성:1||지각된 오락성:1||지각된 정보성:1||지각된 침입성:1||지적 구조:1||척도 개발:1||커뮤니티 의식:1||커뮤니티의 발전 단계:1||Ad annoyance:1||행동 인게이지먼트:1||Ad effectiveness:1||Adcontent congruity:1||Adolescents:1||Adoption of eWOM:1||Advertising Avoidance:1||Advertising engagement:1||Advertising model:1||Affective context:1||Behavior engagement:1||Brand Personality:1||Cause marketing (CM):1||

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