친환경 제품 효익 제시 방법에 따른 친환경 제품 선택 비율 차이: 비금전적 제시 vs 쾌락적 편집 가설에 따른 금전적 제시
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 김준용 | - |
dc.contributor.author | 정성현 | - |
dc.date.accessioned | 2021-06-22T09:10:14Z | - |
dc.date.available | 2021-06-22T09:10:14Z | - |
dc.date.created | 2021-01-22 | - |
dc.date.issued | 2020-12 | - |
dc.identifier.issn | 2233-5900 | - |
dc.identifier.uri | https://scholarworks.bwise.kr/erica/handle/2021.sw.erica/1441 | - |
dc.language | 한국어 | - |
dc.language.iso | ko | - |
dc.publisher | 경영경제연구소 | - |
dc.title | 친환경 제품 효익 제시 방법에 따른 친환경 제품 선택 비율 차이: 비금전적 제시 vs 쾌락적 편집 가설에 따른 금전적 제시 | - |
dc.title.alternative | How Framing of the Benefits of Eco-friendly Products Alters Consumers’ Choices: Non-Monetary Framing vs. Monetary Framing Following Hedonic Editing Hypothesis | - |
dc.type | Article | - |
dc.contributor.affiliatedAuthor | 김준용 | - |
dc.identifier.doi | 10.32599/apjb.11.4.202012.65 | - |
dc.identifier.bibliographicCitation | 아태비즈니스연구, v.11, no.4, pp.65 - 81 | - |
dc.relation.isPartOf | 아태비즈니스연구 | - |
dc.citation.title | 아태비즈니스연구 | - |
dc.citation.volume | 11 | - |
dc.citation.number | 4 | - |
dc.citation.startPage | 65 | - |
dc.citation.endPage | 81 | - |
dc.type.rims | ART | - |
dc.identifier.kciid | ART002676410 | - |
dc.description.journalClass | 2 | - |
dc.description.isOpenAccess | N | - |
dc.description.journalRegisteredClass | kci | - |
dc.subject.keywordAuthor | Eco-friendly Product Choice | - |
dc.subject.keywordAuthor | Hedonic Editing Hypothesis | - |
dc.subject.keywordAuthor | Monetary Framing | - |
dc.subject.keywordAuthor | Non-monetary Framing | - |
dc.subject.keywordAuthor | Perceived Cost-Benefit Trade-off | - |
dc.identifier.url | https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART002676410 | - |
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