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Study on the Effect of Native Advertising of Mobile Application on Consumer Attitude - Focusing on the Case of China's TikTok -
- Authors
- 김성훈
- Issue Date
- 28-Jun-2019
- Publisher
- 한국디자인문화학회
- Citation
- 한국디자인문화학회지, v.2019 Summer Internat, pp.23 - 26
- Journal Title
- 한국디자인문화학회지
- Volume
- 2019 Summer Internat
- Start Page
- 23
- End Page
- 26
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Collections - COLLEGE OF DESIGN > DEPARTMENT OF INTERACTIVE MEDIA DESIGN > 1. Journal Articles
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Related Researcher
- KIM, SUNG HOON
- COLLEGE OF DESIGN (DEPARTMENT OF INTERACTIVE MEDIA DESIGN)