ScholarWorks@Hanyang University ERICA Campus: Choi, Yoon hyeung

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Choi, Yoon hyeung (최윤형)

COLLEGE OF COMMUNICATION (DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS)

Research Area: 전략커뮤니케이션, 홍보

Tel 031-400-5423
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SCCT:8||위기대응전략:3||문화:3||Crisis:3||위기:2||위기 커뮤니케이션:2||Culture:2||Crisis Response Strategies:2||Situational Crisis Communication Theory(SCCT):2||언론:2||EPPM:2||Media:2||ESG:2||Content analysis:1||Crisis Responses:1||Crisis communication:1||Crisis management:1||Crisis response:1||Crisis responsibility:1||Deceptive advertising . Nutrition claims . Minus marketing . Food advertising . Health consciousness . Consumer awareness . Consumer perceptions:1||Elderly:1||Emotions:1||Environmental Technology and Industry Support Act:1||Experts:1||Food Labeling Standard:1||Food risk:1||GAMES:1||Generation integration:1||Green advertising:1||Greenwashing:1||Hate:1||Hate speech:1||IDEA model:1||IDEA모델:1||IMPLICIT MEMORY:1||INTERACTIVITY:1||Ingroup:1||Industrywide Crisis:1||Infectious disease reporting:1||Involvement:1||Journalism:1||Lay people:1||Leadership:1||Material Issue:1||Melamine:1||Model of Stigma Communication:1||Multiple Traffic Light Labeling:1||News comments:1||North Korean Defectors:1||Nutrition Label:1||Outgroup:1||PERSUASION KNOWLEDGE:1||PREFERENCES:1||Physical Activity Equivalent Label:1||Presidential speech:1||Public Relations:1||Public relations:1||Publishing And Book Trade:1||Quarantine policy:1||RELIABILITY:1||Regulations:1||Reputation:1||Risk reporting:1||Sentiment analysis:1||Shimcheong:1||Silence Strategy:1||Social Integration:1||South Koreans’Perception:1||Stigma:1||Sustainabililty:1||Sustainability Report:1||Topic modeling:1||Unification:1||advertisement:1||attribution theory:1||body image:1||coping styles:1||crisis:1||crisis communication:1||crisis response strategies:1||cultural approach:1||culture:1||emotional appeals:1||ethnicity:1||fear:1||food crisis:1||health:1||health consciousness:1||health information seeking:1||healthy lifestyle:1||logical appeals:1||message processing:1||presentation form:1||preventive health behavior:1||risk communication:1||thirdperson perception:1||threat appeal:1||감성분석:1||감염병 보도:1||공공 PR:1||구전의도:1||귀인:1||귀인 이론:1||그린광고:1||그린워싱:1||기만 광고 . 무첨가 표기 . 영양 강조 정보 . 마이너스 마케팅 . 식품 광고 . 소비자 인지 . 식품 표시:1||낙인:1||낙인 커뮤니케이션 모델:1||남한사람의 인식:1||내용분석:1||내집단:1||노인:1||다수기업위기:1||대통령 연설문:1||댓글:1||멜라민:1||명성:1||문화적 관점:1||방역 정책:1||법적규제:1||분노:1||사회통합:1||상황적 위기커뮤니케이션 이론(SCCT):1||상황적 위기커뮤니케이션(SCCT):1||세대통합:1||소비자 이해:1||식품 위기:1||식품위기:1||신호등표시:1||심정:1||열량표시:1||영양성분표시:1||외집단:1||운동량 표시:1||위기 대응 전략:1||위기 책임성:1||위기관리:1||위험보도:1||일치성:1||전략수용성:1||정:1||정서:1||지속가능 핵심이슈:1||지속가능경영:1||지속가능경영보고서:1||침묵전략, 사과전략:1||코로나19:1||탈북자:1||토픽모델링:1||통일:1||혐오:1||혐오표현:1||ADOLESCENTS:1||환경기술 및 환경산업 지원법:1||ADVERTISEMENTS:1||Anger:1||Apology Strategy:1||Attribution:1||CHILDRENS PERCEPTIONS:1||COMMUNICATION:1||COVID19:1||Calorie Information:1||Cheong:1||Communications:1||Consensus:1||Consumer Understanding:1||

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