ScholarWorks@Hanyang University ERICA Campus: Park, Sejin

Detailed Information

Park, Sejin (박세진)

COLLEGE OF COMMUNICATION (DEPARTMENT OF MEDIA & SOCIAL INFORMATICS)

Research Area: 위기 커뮤니케이션, 소셜미디어, 전략커뮤니케이션, Crisis Communication, Social Media, Strategic Communication

Tel 031-400-5414
Homepage

ResearcherID ORCiD Scopus Google Scholar ID ResearchGate

Keyword

Crisis communication:4||Public relations:3||crisis communication:3||message strategy:2||crisis management:2||content analysis:2||military advertising:2||Eyetracking:1||Fear appeals:1||FramingPublic relations:1||Government:1||HPV vaccination:1||Health campaigns:1||Health communication:1||Health crisis management:1||Information subsidy:1||Internal resources:1||Levels of approval:1||Local government:1||Media strategy:1||National interest:1||Social media:1||TV commercials:1||Transparency:1||Visual effects:1||advertising effectiveness:1||attitude toward advertising:1||avatar ego type:1||celebrity endorsement:1||cluster analysis:1||consumer socialization:1||cross culture:1||expectation confirmation model:1||framing:1||index development:1||international citizenship:1||international crisis:1||marketplace social intelligence:1||military crisis:1||national interests:1||parental decisionmaking:1||patriotism:1||persuasion knowledge model:1||product placement:1||recruitment advertising:1||risk communication:1||selfefficacy:1||selfregulation model:1||television commercials:1||vaccines:1||virtual world communication:1||공감:1||만족도:1||몰입:1||이용과 충족:1||인터넷:1||청취 동기:1||Army advertising:1||클래식 음악:1||COVID19:1||Crisis communicationpublic relationsselfefficacy:1||Crisis management:1||Crisis preparation:1||Crisis preparedness:1||EPPM:1||

RSS_1.0 RSS_2.0 ATOM_1.0

55 Hanyangdeahak-ro, Sangnok-gu, Ansan, Gyeonggi-do, 15588, Korea+82-31-400-4269 sweetbrain@hanyang.ac.kr

Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.
You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.

Detailed Information

Keyword

BROWSE