Detailed Information
Cited 0 time in 
Cited 0 time in 
Cited 0 time in
Metadata Downloads
A shop survey and advertising system based on IoT
- Authors
- Kim, S.-B.; Lee, K.-Y.; Kang, J.-J.; Im, Y.-S.; Choi, S.-J.; Jeong, Y.-M.
- Issue Date
- 2019
- Publisher
- Blue Eyes Intelligence Engineering and Sciences Publication
- Keywords
- Advertisement; Arduino; Internet communication technology; O2O service
- Citation
- International Journal of Innovative Technology and Exploring Engineering, v.8, no.4S2, pp.36 - 39
- Volume
- 8
- Number
- 4S2
- Start Page
- 36
- End Page
- 39
- ISSN
- 2278-3075
- Abstract
- More companies are integrating ICT (Information and Communications Technologies) when advertising and O2O (Online to Offline) service market is gradually growing as well. Accordingly, this study aims at identifying the path of existing consumers and to propose a method so that even customers who have a passive attitude can come into contact with advertisements. In addition, there are many cases of using primitive methods such as investigative surveys when researching consumer behavior. Therefore, this study proposes a method to easily investigate stores by using IoT (Internet of Things) technologies when conducting market surveys and aims to use IoT as a tool for store surveys. It is expected that through this, it will improve consumer awareness of advertisements. © BEIESP.
- Files in This Item
- There are no files associated with this item.
- Appears in
Collections - IT융합대학 > 전자공학과 > 1. Journal Articles
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.
Related Researcher
- Choi, Sung Jai
- College of IT Convergence (Major of Electronic Engineering)