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코로나-19 팬데믹 상황에서 외식기업의 경영성과와 프랜차이즈의 역할
선경아
; 김승현
Article
Issue Date
2022
Citation
한국프랜차이즈경영연구, v.13, no.4, pp.39 - 48
Publisher
한국프랜차이즈경영학회
외식배달플랫폼에서 프랜차이즈업체 선택속성이 구매의도에 미치는 영향과 배달외식관여도의 조절효과
김승현;
선경아
Article
Issue Date
2022
Citation
이벤트컨벤션연구, v.18, no.2, pp.65 - 88
Publisher
한국이벤트컨벤션학회
1
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Author
Sun, Kyung A
2
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COVID-19
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Franchise
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Involvement
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Online Food Delivery Platforms
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Purchase Intention
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Restaurant performance
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Risk management
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Selection Attributes of Franchise...
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경영성과
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관여도
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Date Issued
2022
2
Type
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Language
Korean
2
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이벤트컨벤션연구
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