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Impact of Educational Service Information Distribution on Students’ Satisfaction and Achievement Rate

Authors
Min, Gwi-OkLoh, Jeung-Hwee
Issue Date
Dec-2016
Publisher
한국유통과학회
Keywords
International University Placement Program; Educational Information Distribution; Satisfaction Rate; A Sense of Achievement.
Citation
산경연구논집, v.7, no.4, pp.17 - 31
Journal Title
산경연구논집
Volume
7
Number
4
Start Page
17
End Page
31
URI
https://scholarworks.bwise.kr/gachon/handle/2020.sw.gachon/78002
ISSN
2233-4165
Abstract
Purpose - The purpose of this study is to discuss problems and propose the direction of the current international university placement program in the country by deriving the concept of and developing questionnaires for 'service satisfaction'. Research design, data, and methodology –The SERVQUAL scale was used to measure the quality of services. In this study reliability, empathy, and assurance are used to measure the quality of the international university placement system, considering the characteristics of the education environment. The survey data is based on responses from 280 students who either have completed the international university placement system and currently studying abroad, or are studying the domestic part of the program. Cronbach's Alpha value was calculated. To verify the hypothesis, the multiple regression analysis was conducted. Results - According to the study, the satisfaction rate of the domestic learning process is heavily relied on reliability and empathy; particularly empathy on the curriculum of the international placement program. The study also found that to make students to feel a high sense of achievement, the satisfaction rate is a priority which should be improved. Conclusions - The results from the analysis of the hypothesis shows that the satisfaction rate of students who are taking the domestic part of the international university placement program should be increased.
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