언콘택트 시대를 위한 유튜브 홈트레이닝 채널 분석

Abstract

This study analyzed YouTube channels related to home training and provided basic data to identify customers' needs for home training using YouTube through the channels preferred by content users and the factors that select them. In order to achieve the purpose of this research, as of September 2, 2020, we searched “home training” among YouTube channels and based on the analysis of the top 10 channels based on the ranking according to the number of YouTube subscribers, we obtained the following conclusion. Thankyou BUBU was ranked No. 1 in home training. No. 2 was J. Salonfit, No. 3 was Dingo Fitness, No. 4 was Minsu Go, No. 5 was Mina Home, No. 6 was Yu EL's Home Training, No. 7 was Nancy. The characteristic of home training channels is that they can be easily accessed by men and women of all ages without time and space constraints. However, the downside is that concentration can be reduced, and there can be no restrictions on the modification of motion. If these advantages of home training are strengthened and shortcomings are supplemented, the health of modern people who are restricted from activities such as face-to-face contact can be complemented by Korona-19.