Detailed Information
Cited 13 time in 
Cited 0 time in 
Cited 0 time in
Metadata Downloads
Thai wellness tourism and quality: comparison between Chinese and American visitors' behaviors
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Han, Heesup | - |
| dc.contributor.author | Kiatkawsin, Kiattipoom | - |
| dc.contributor.author | Koo, Bonhak | - |
| dc.contributor.author | Kim, Wansoo | - |
| dc.date.available | 2021-02-26T03:40:27Z | - |
| dc.date.created | 2021-02-26 | - |
| dc.date.issued | 2020-04 | - |
| dc.identifier.issn | 1094-1665 | - |
| dc.identifier.uri | https://scholarworks.bwise.kr/gachon/handle/2020.sw.gachon/80040 | - |
| dc.description.abstract | The present study aimed to delineate overseas travelers' behavioral intention formation for revisiting and recommending Thailand for wellness spa tourism. In addition, cross-cultural differences were examined between Chinese and US travelers. Our results successfully built a sturdy framework linking the second-order structure of wellness spa quality, price perception, brand loves, and behavioral intentions in sequence. Moreover, this research successfully deepened their behavioral intention generation process by adding the significant moderating impact of culture (Chinese and US travelers). Our findings help Thailand destination marketers improve its destination competitiveness using wellness spa tourism as a tool. | - |
| dc.language | 영어 | - |
| dc.language.iso | en | - |
| dc.publisher | ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD | - |
| dc.relation.isPartOf | ASIA PACIFIC JOURNAL OF TOURISM RESEARCH | - |
| dc.title | Thai wellness tourism and quality: comparison between Chinese and American visitors' behaviors | - |
| dc.type | Article | - |
| dc.type.rims | ART | - |
| dc.description.journalClass | 1 | - |
| dc.identifier.wosid | 000520591800001 | - |
| dc.identifier.doi | 10.1080/10941665.2020.1737551 | - |
| dc.identifier.bibliographicCitation | ASIA PACIFIC JOURNAL OF TOURISM RESEARCH, v.25, no.4, pp.424 - 440 | - |
| dc.description.isOpenAccess | N | - |
| dc.citation.endPage | 440 | - |
| dc.citation.startPage | 424 | - |
| dc.citation.title | ASIA PACIFIC JOURNAL OF TOURISM RESEARCH | - |
| dc.citation.volume | 25 | - |
| dc.citation.number | 4 | - |
| dc.contributor.affiliatedAuthor | Kim, Wansoo | - |
| dc.type.docType | Article | - |
| dc.subject.keywordAuthor | Thailand inbound tourism | - |
| dc.subject.keywordAuthor | quality of wellness spa tourism | - |
| dc.subject.keywordAuthor | product quality | - |
| dc.subject.keywordAuthor | service encounter quality | - |
| dc.subject.keywordAuthor | physical environment quality | - |
| dc.subject.keywordAuthor | destination price | - |
| dc.subject.keywordAuthor | brand love | - |
| dc.subject.keywordAuthor | intention to revisit | - |
| dc.subject.keywordAuthor | intention to recommend | - |
| dc.subject.keywordAuthor | China and US travelers | - |
| dc.subject.keywordPlus | WORD-OF-MOUTH | - |
| dc.subject.keywordPlus | CUSTOMER SATISFACTION | - |
| dc.subject.keywordPlus | PHYSICAL-ENVIRONMENT | - |
| dc.subject.keywordPlus | SERVICE QUALITY | - |
| dc.subject.keywordPlus | RESTAURANT IMAGE | - |
| dc.subject.keywordPlus | MODERATING ROLE | - |
| dc.subject.keywordPlus | BRAND LOVE | - |
| dc.subject.keywordPlus | SPA-GOERS | - |
| dc.subject.keywordPlus | HOTEL | - |
| dc.subject.keywordPlus | INDIVIDUALISM | - |
| dc.relation.journalResearchArea | Social Sciences - Other Topics | - |
| dc.relation.journalWebOfScienceCategory | Hospitality, Leisure, Sport & Tourism | - |
| dc.description.journalRegisteredClass | ssci | - |
| dc.description.journalRegisteredClass | scopus | - |
- Files in This Item
- There are no files associated with this item.
- Appears in
Collections - 사회과학대학 > 관광경영학과 > 1. Journal Articles
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.
Related Researcher
- Kim, Wansoo
- Social Sciences (Department of Tourism Management)