An NFC-based O2O service model in exhibition-space
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Lee, J.-Y. | - |
dc.contributor.author | Kim, Y.-H. | - |
dc.contributor.author | Yoon, Y. | - |
dc.date.available | 2020-02-28T03:44:15Z | - |
dc.date.created | 2020-02-12 | - |
dc.date.issued | 2016 | - |
dc.identifier.issn | 0000-0000 | - |
dc.identifier.uri | https://scholarworks.bwise.kr/gachon/handle/2020.sw.gachon/8852 | - |
dc.description.abstract | We proposed a service model based on the spreading trend of Internet of Things (IoT)-based Online-to-Offline (O2O) services in the commerce industry and the steadfast growth of offline businesses in the exhibition industry. We approached the proposed service model from three perspectives. First, we conducted a case analysis of the O2O service to judge the timeliness of service model which we provide, and to find out the possible issues that may occur. Second, we performed a literature review for materials relevant to the proposed service model and explored the feasibility of applying near-field communication (NFC) technology to the service model by comparing NFC with Beacon technology, which is the most commonly used technology in indoor-space. Finally, we designed an NFC-based O2O service model in exhibition-space. © 2016 ACM. | - |
dc.language | 영어 | - |
dc.language.iso | en | - |
dc.publisher | Association for Computing Machinery | - |
dc.relation.isPartOf | ACM International Conference Proceeding Series | - |
dc.subject | Artificial intelligence | - |
dc.subject | Commerce | - |
dc.subject | Electronic commerce | - |
dc.subject | Exhibitions | - |
dc.subject | Internet | - |
dc.subject | Internet of things | - |
dc.subject | Learning systems | - |
dc.subject | Beacon | - |
dc.subject | Business modeling | - |
dc.subject | Internet of Things (IOT) | - |
dc.subject | Offline | - |
dc.subject | The near field communication (NFC) | - |
dc.subject | Near field communication | - |
dc.title | An NFC-based O2O service model in exhibition-space | - |
dc.type | Article | - |
dc.type.rims | ART | - |
dc.description.journalClass | 1 | - |
dc.identifier.doi | 10.1145/2971603.2971645 | - |
dc.identifier.bibliographicCitation | ACM International Conference Proceeding Series, v.17-19-August-2016 | - |
dc.identifier.scopusid | 2-s2.0-84988691058 | - |
dc.citation.title | ACM International Conference Proceeding Series | - |
dc.citation.volume | 17-19-August-2016 | - |
dc.contributor.affiliatedAuthor | Yoon, Y. | - |
dc.type.docType | Conference Paper | - |
dc.subject.keywordAuthor | Beacon | - |
dc.subject.keywordAuthor | Business model | - |
dc.subject.keywordAuthor | Internet of Things (IoT) | - |
dc.subject.keywordAuthor | Machine learning | - |
dc.subject.keywordAuthor | Near-Field Communication (NFC) | - |
dc.subject.keywordAuthor | Online-to-Offline (O2O) | - |
dc.subject.keywordPlus | Artificial intelligence | - |
dc.subject.keywordPlus | Commerce | - |
dc.subject.keywordPlus | Electronic commerce | - |
dc.subject.keywordPlus | Exhibitions | - |
dc.subject.keywordPlus | Internet | - |
dc.subject.keywordPlus | Internet of things | - |
dc.subject.keywordPlus | Learning systems | - |
dc.subject.keywordPlus | Beacon | - |
dc.subject.keywordPlus | Business modeling | - |
dc.subject.keywordPlus | Internet of Things (IOT) | - |
dc.subject.keywordPlus | Offline | - |
dc.subject.keywordPlus | The near field communication (NFC) | - |
dc.subject.keywordPlus | Near field communication | - |
dc.description.journalRegisteredClass | scopus | - |
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.
1342, Seongnam-daero, Sujeong-gu, Seongnam-si, Gyeonggi-do, Republic of Korea(13120)031-750-5114
COPYRIGHT 2020 Gachon University All Rights Reserved.
Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.
You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.