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Social Media and Disaster Risk Reduction and Management: How Have Reddit Travel Communities Experienced the COVID-19 Pandemic?

Authors
Hao, FeiPark, Eunhye (Olivia)Chon, Kaye
Issue Date
Jan-2024
Publisher
SAGE Publications
Keywords
Social media; disaster risk reduction and management (DRRM); emotion dynamics; COVID-19 pandemic; NRC Emotion Lexicon
Citation
Journal of Hospitality & Tourism Research, v.48, no.1, pp 58 - 83
Pages
26
Journal Title
Journal of Hospitality & Tourism Research
Volume
48
Number
1
Start Page
58
End Page
83
URI
https://scholarworks.bwise.kr/gachon/handle/2020.sw.gachon/90336
DOI
10.1177/10963480221081115
ISSN
1096-3480
1557-7554
Abstract
Social media plays an important role in disaster risk reduction and management. This study brings text, emotion, and timeline analyses together to increase our understanding of online travel community members’ emotional dynamics and meaningful themes of concerns during the early months of the COVID-19 pandemic. Qualitative data was collected from three online travel communities on Reddit. We found that, as the pandemic continued, Redditors’ concerns shifted from context-related external issues to daily-life-related internal issues. Furthermore, group-based emotions formed by the virtual community evolved positively, which can be beneficial for restoring confidence in travel after the pandemic. After presenting the results, we discuss their theoretical and practical implications.
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BioNano Technology (Department of Food & Nutrition)
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