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The effects of the different types of CSR activities on consumer loyalty and perception of firm

Authors
Shim, Hyeon-SookHan, Sang Lin
Issue Date
Jul-2019
Publisher
GAMMA
Keywords
corporate social responsibility; consumer well-being; economic; legal and ethical activities
Citation
Proceedings of 2019 Global Fashion Management Conference, pp.192 - 194
Indexed
OTHER
Journal Title
Proceedings of 2019 Global Fashion Management Conference
Start Page
192
End Page
194
URI
https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/13308
DOI
10.15444/GFMC2019.02.04.02
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서울 경영대학 > 서울 경영학부 > 1. Journal Articles

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SCHOOL OF BUSINESS (SCHOOL OF BUSINESS ADMINISTRATION)
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