모바일 쇼핑 시 스마트폰 화면으로 인지되는 직물의 색상과 색차 비교 - 기기분석 방법을 중심으로 -
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 김태진 | - |
dc.contributor.author | 상정선 | - |
dc.contributor.author | 박명자 | - |
dc.date.accessioned | 2022-07-13T16:05:46Z | - |
dc.date.available | 2022-07-13T16:05:46Z | - |
dc.date.created | 2021-05-13 | - |
dc.date.issued | 2017-08 | - |
dc.identifier.issn | 1226-0401 | - |
dc.identifier.uri | https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/151822 | - |
dc.description.abstract | Mobile shoppers have encountered frequent color mismatch in the products that they have purchased, as they can only rely on their sense of sight. Therefore, fabric color and color difference recognized by smartphone display during mobile shopping were studied using instrument analysis method. It aimed to gather precise information on actual fabric color understanding of the mobile shoppers purchasing textile products. Three smartphones were selected from LG, Samsung, and Apple companies, and four colors were researched (red, yellow, green and blue) to both polyester and wool test fabrics for color analysis though color measuring instruments. The results from the spectrophotometer indicated that the color coordinate location of smartphone fabric color is similarly distributed regardless of the type of fabric. The Samsung smartphone displays a relatively high color chroma (especially on red-colored fabric) regardless of the type of fabric due to a high color reproduction range. In contrast, the LG smartphone, which has high color temperature, displays high color chroma on the blue colored fabric with a significant color mismatch between the actual fabric color and smartphone fabric color. From the results of this study, issues related to mobile shopping can be addressed through an analysis of the products sold, the smartphone’s color representation, and user understanding. | - |
dc.language | 한국어 | - |
dc.language.iso | ko | - |
dc.publisher | 복식문화학회 | - |
dc.title | 모바일 쇼핑 시 스마트폰 화면으로 인지되는 직물의 색상과 색차 비교 - 기기분석 방법을 중심으로 - | - |
dc.title.alternative | Fabric color and color difference recognized by smartphone display during mobile shopping - Focused on instrument analysis method - | - |
dc.type | Article | - |
dc.contributor.affiliatedAuthor | 박명자 | - |
dc.identifier.doi | 10.29049/rjcc.2017.25.4.519 | - |
dc.identifier.bibliographicCitation | 복식문화연구, v.25, no.4, pp.519 - 528 | - |
dc.relation.isPartOf | 복식문화연구 | - |
dc.citation.title | 복식문화연구 | - |
dc.citation.volume | 25 | - |
dc.citation.number | 4 | - |
dc.citation.startPage | 519 | - |
dc.citation.endPage | 528 | - |
dc.type.rims | ART | - |
dc.identifier.kciid | ART002259540 | - |
dc.description.journalClass | 2 | - |
dc.description.isOpenAccess | Y | - |
dc.description.journalRegisteredClass | kci | - |
dc.subject.keywordAuthor | 색상 불일치 | - |
dc.subject.keywordAuthor | 스마트폰 | - |
dc.subject.keywordAuthor | 모바일 쇼핑 | - |
dc.subject.keywordAuthor | 색차 | - |
dc.subject.keywordAuthor | 화면 | - |
dc.subject.keywordAuthor | mismatch | - |
dc.subject.keywordAuthor | smartphone | - |
dc.subject.keywordAuthor | mobile shopping | - |
dc.subject.keywordAuthor | color difference | - |
dc.subject.keywordAuthor | display | - |
dc.identifier.url | https://www.kci.go.kr/kciportal/landing/article.kci?arti_id=ART002259540 | - |
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.
222, Wangsimni-ro, Seongdong-gu, Seoul, 04763, Korea+82-2-2220-1365
COPYRIGHT © 2021 HANYANG UNIVERSITY.
Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.
You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.