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Social media identity: Perceived benefits of social media engagement on users’ shopping behavior

Authors
현효원
Issue Date
24-Jul-2022
URI
https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/183223
Place
Baveno, Italy
Conference Name
29th Recent Advances in Retailing and Consumer Science Conference
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서울 경영대학 > 서울 경영학부 > 2. Conference Papers

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Hyun, Hyowon
SCHOOL OF BUSINESS (SCHOOL OF BUSINESS ADMINISTRATION)
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