2021-2023年中國網絡流行語硏究— 溯源、成因与社会心态映射

Abstract

网络流行语作为反映当下社会文化的重要话语表征，为观察时代变迁、研究社会心态、促进社会治理提供了依据。2021-2023年网络流行语背后所反映的中国大众的社会心态是：话语内容提升的参与创造心态、言语情感重构的悬浮焦虑心态、语言范畴调整的自我认同心态。 通过对2021-2023年中国流行语的分析，我们可以更好地了解近年来中国社会大众所追求的价值取向和社会心态因素，为中国互联网的未来发展提供一些新思路。2021-2023年是新冠疫情影响中国社会整体发展的一年，在疫情流行的时代，公众的网络活动大幅剧增，网络流行语也因此急剧增加。人们的生活方式也发生了巨大转变，新的生活方式催生了新的观念和词汇，因此有必要对2021年至 2023年的网络流行语进行研究。本文探讨了网络流行语的起源和成因，结合国家语言资源监测与研究中心、《咬文嚼字》、《语言文字报》等机构评选出的年度十大流行语榜单，揭示了这些流行语背后中国人的社会心态。2021年至2023年的中国流行语中，很大一部分反映了当下社会中国人心态的变化。在产生原因的背后，体现了网民通过参与创造，使时政领域的流行语通过话语内容的提升成为主流热点；体现了年轻人的悬浮焦虑心态，需要重建言辞的情感，来唤起社会现实感；也展现了公众自我认同的心态，揭示了娱乐资源通过语言范围的调整对文化生产的影响。

Internet buzzwords, as an important discourse representation reflecting the current social culture, provide a basis for observing the changes of the times, studying the social mentality, and contributing to social governance. The social mentality of the Chinese general public behind the Internet buzzwords of the year 2021-2023 is reflected as follows: the mentality of participation in creation for the enhancement of discourse content, the mentality of suspension anxiety for the reconstruction of verbal emotion, and the mentality of self-identification for the adjustment of linguistic scope. By analyzing the Chinese buzzwords of 2021-2023, we can better understand the value and social mentality factors pursued by the general public in Chinese society in recent years, and provide some new ideas for the future development of China's Internet. 2021-2023 is the year when the New Crown Epidemic affected the overall development of Chinese society, and in the era of the epidemic there was a significant and dramatic increase in the public's online activities, and thus the Internet buzzwords increased dramatically. People's lifestyles also underwent a drastic transformation, and this new lifestyle gave rise to new ideas and vocabularies, so it is necessary to study Internet buzzwords between 2021 and 2023. This paper investigates the origins and causes of Internet buzzwords. It reveals the social mentality of the Chinese people behind these buzzwords, taking into account the annual lists of the top ten buzzwords by the National Language Resources Monitoring and Research Centre, Biting and Chewing Characters, and Language and Writing Weekly. A large portion of the Chinese buzzwords between 2021 and 2023 reflect the changing mentality of the Chinese people in the current society. Behind the reasons for their generation, they show the netizens' mentality of participation and creation, which makes buzzwords in the field of current affairs become mainstream hotspots through the enhancement of discourse content; they show the youth's mentality of suspended anxiety, which needs to rebuild rhetoric and emotion to evoke a sense of social reality; and they show the public's mentality of self-identification, which reveals the influence of entertainment resources on the production of culture through the adjustment of linguistic scopes.