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Opportunity or Setback? Understanding Innisfree’s Rebranding through Cognitive Dissonance Theory
- Authors
- 이규혜
- Issue Date
- 6-Jul-2024
- Place
- Kyushu Sangyo University, Fukuoka, Japan
- Conference Name
- The 2024 SFTI-Fukuoka International Conference
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Collections - 서울 생활과학대학 > 서울 의류학과 > 2. Conference Papers
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Related Researcher
- Lee, Kyu Hye
- COLLEGE OF HUMAN ECOLOGY (DEPARTMENT OF CLOTHING & TEXTILES)