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‘Cherry Picker' 고객들의 플랫폼 진입을 높이기 위한 쿠폰 전략 연구 : 국내 뷰티업계 자사플랫폼 사례를 통해
- Authors
- 차경진
- Issue Date
- 29-May-2025
- Place
- 카이스트 대전
- Conference Name
- 한국경영정보학회 춘계통합학술대회
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Collections - 서울 경영대학 > 서울 경영학부 > 2. Conference Papers
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Related Researcher
- Cha, Kyungjin
- SCHOOL OF BUSINESS (SCHOOL OF BUSINESS ADMINISTRATION)