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소셜커머스의 특성이 소비자 재구매의도에 미치는 영향 - 한국과 중국 소비자를 중심으로

Authors
이창원
Issue Date
21-Aug-2012
URI
https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/50891
Place
경주
Conference Name
경영학통합학술대회
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서울 경영대학 > 서울 경영학부 > 2. Conference Papers

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