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효용과 후회의 관점에서의 신제품 소비자 선호 체계 분석 연구 (A Study on consumer demand for new product in terms of utility and regret perspective)

Authors
최재영
Issue Date
2-Jul-2021
URI
https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/5732
Conference Name
2021 기술경영경제학회 하계학술대회
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서울 기술경영전문대학원 > 서울 기술경영학과 > 2. Conference Papers

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Choi, Jae Young
GRADUATE SCHOOL OF TECHNOLOGY & INNOVATION MANAGEMENT (DEPARTMENT OF TECHNOLOGY MANAGEMENT)
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