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미술 장르별 아트 인퓨전 제품의 제품 태도와 구매의도: 소비자의 독특성 욕구와 예방조절초점을 중심으로
이영재;
이호배
Article
Issue Date
2020
Citation
상품학연구, v.38, no.2, pp.79 - 89
Publisher
한국상품학회
1
Discover
Author
Lee, Ho bae
1
Subject
painting genres
1
purchase intention
1
regulatory focus
1
구매의도
1
미술장르
1
예방조절초점
1
제품에 대한 태도
1
조절초점
1
Language
Korean
1
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