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온라인 UCC의 PPL 표현양식이 수용자 태도에 미치는 영향
김금주; 박세민;
이철영
Article
Issue Date
2010
Citation
한국디자인포럼, no.26, pp.215 - 222
Publisher
한국디자인트렌드학회
1
Discover
Author
Yi, Chull Young
1
Subject
Online Advertising
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PPL
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온라인광고
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Date Issued
2010
1
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Korean
1
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한국디자인포럼
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