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현대 패션 브랜드에 나타난 친환경 경향 연구A Study on Eco-friendly Tendency in Contemporary Fashion Brand
- Other Titles
- A Study on Eco-friendly Tendency in Contemporary Fashion Brand
- Issue Date
- 2010
- Publisher
- 한국패션비즈니스학회
- Keywords
- eco-friendly design; tendency; contemporary fashion; green campaign; well-being․LOHAS fashion; eco-friendly design; tendency; contemporary fashion; green campaign; well-being․LOHAS fashion; 친환경 디자인; 경향; 최신 패션; 그린 마케팅; 웰빙․로하스 패션
- Citation
- 패션 비즈니스, v.14, no.4, pp.185 - 199
- Journal Title
- 패션 비즈니스
- Volume
- 14
- Number
- 4
- Start Page
- 185
- End Page
- 199
- ISSN
- 1229-3350
- Abstract
- Global warming started as the scientific problem in 20th century is being highlighted as the environmental issue with the conclusion of convention on climate change. It has great influence in all aspects of nature, especially 'Eco-friendly design' that takes not only health life of present but also affluent life in the future into consideration became an inevitable trend in almost all industries including the apparel and distribution industry worldwide. Therefore, this study is an eco-friendly tendency in fashion that are hot issue in the world and focused on advertisement and collection since 2000. The aim of this is to classify eco-friendly fashion design study presented in contemporary fashion brand. In result, it was analyzed fourth tendencies as follows : eco-friendly tendency with organic material, upgradation of recycle fashion, green campaign and well-being․LOHAS fashion. In this aspect, eco-friendly tendency that is expanded to overall society, culture and living shows in present.
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