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브랜드 전략의 관점에서 본 국내 대기업(그룹)의 CI 시스템의 문제점에 관한 연구- 삼성, 엘지, CJ그룹 중심으로 -The Study of Korean Major Companies' C.I Systems Focused on Brand Strategy

Other Titles
The Study of Korean Major Companies' C.I Systems Focused on Brand Strategy
Authors
김덕용
Issue Date
2007
Publisher
한국디자인문화학회
Citation
한국디자인문화학회지, v.13, no.4, pp.43 - 55
Journal Title
한국디자인문화학회지
Volume
13
Number
4
Start Page
43
End Page
55
URI
https://scholarworks.bwise.kr/hongik/handle/2020.sw.hongik/23705
ISSN
1598-6497
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College of Design And Art > School of Design and Media > 1. Journal Articles

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