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글로벌 패션기업의 가구디자인에 관한 연구A Study on Furniture Design of Global Fashion Enterprise

Other Titles
A Study on Furniture Design of Global Fashion Enterprise
Authors
백은김자형
Issue Date
2017
Publisher
한국가구학회
Keywords
furniture design; Global Fashion Enterprise; Value Consumption; Brand; Value; Image
Citation
한국가구학회지, v.28, no.1, pp.60 - 71
Journal Title
한국가구학회지
Volume
28
Number
1
Start Page
60
End Page
71
URI
https://scholarworks.bwise.kr/hongik/handle/2020.sw.hongik/6879
ISSN
1226-3109
Abstract
Today, as the standard of customers is getting higher, the period “Value Consumption” has come. “Brand Stretching” which is to expand business from own field of business to “Fusion Design”, “Art Collaboration” focusing on diversified demand and emotion of consumer is in trend. Global fashion enterprise which is particularly sensitive to trend and influential to various field of business, has now transformed to total lifestyle enterprise and now started to show off furniture design to improve the value and image of the brand. This thesis has classified methodological types to apply furniture design and background of furniture design in fashion enterprise, analyzed and examined cases, and interpreted the possibility and direction of understanding to furniture design in various aspects.
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