A Review on the Application of Eye-tracking in Design AreasA Review on the Application of Eye-tracking in Design Areas
- Other Titles
- A Review on the Application of Eye-tracking in Design Areas
- Authors
- 박희석
- Issue Date
- 2016
- Publisher
- 대한인간공학회
- Keywords
- Eye-tracking; Design; Review
- Citation
- 대한인간공학회지, v.35, no.5, pp.391 - 401
- Journal Title
- 대한인간공학회지
- Volume
- 35
- Number
- 5
- Start Page
- 391
- End Page
- 401
- URI
- https://scholarworks.bwise.kr/hongik/handle/2020.sw.hongik/8387
- DOI
- 10.5143/JESK.2016.35.5.391
- ISSN
- 1229-1684
- Abstract
- Objective: This study aims to examine domestic literature on eye-tracking in the design area, and to present new eye-tracking application directions.
Background: Eye-tracking was introduced in the experimental psychology field for the first time in the 1950s. Eye-tracking has high utilization values in the design application area because eye-tracking can accumulate data on what people see, providing the quantitative values on eye movement.
Method: This study examined the papers published in domestic journals, as well as the papers presented in conferences from 2000 to 2016 through DBPIA.
Results: Although the use of eye-tracking technology was slightly meager in the product design area, it has been actively used for the evaluation analyses of preference and attention in architecture/public design. Eye-tracking also presented a method to design advertisement that is helpful to advertisement effect measurement, and product salesin the advertisement design area. Since detail psychological analysis is possible, the application of eye-tracking in the studies related with user interface has been active.
Conclusion: The eye-tracking technology is projected to be actively used as a new interface means, such as in helping in disabled people's communication and in device control, in addition to conventional application areas.
Application: This study would be of help to find future research areas of eye-tracking.
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