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스마트폰 기반 통행 행태 조사 자료 신뢰성 검증: 서울에서 수집된 자료를 바탕으로Testing the Reliability of a Smartphone-Based Travel Survey: An Experiment in Seoul

Other Titles
Testing the Reliability of a Smartphone-Based Travel Survey: An Experiment in Seoul
Authors
이제승P. Christopher ZegrasFang Zhao김대희강준희
Issue Date
2016
Publisher
한국ITS학회
Keywords
Travel Survey Method; Smartphone; Number of Trips; Travel Time; GPS; 통행 조사; 스마트폰; 통행 횟수; 통행 시간; GPS
Citation
한국ITS학회 논문지, v.15, no.2, pp.50 - 62
Journal Title
한국ITS학회 논문지
Volume
15
Number
2
Start Page
50
End Page
62
URI
https://scholarworks.bwise.kr/hongik/handle/2020.sw.hongik/8660
DOI
10.12815/kits.2016.15.2.050
ISSN
1738-0774
Abstract
With programmable applications that utilize sensors, such as global positioning systems and accelerometers, smartphones provide an unprecedented opportunity to collect behavioral data in an unobtrusive and cost-effective manner. This paper assesses the relative accuracy and reliability of the Future Mobility Sensing (FMS), a smartphone-based prompted-recall travel survey. We compared the data extracted from FMS with the data collected from the Korea Passenger Trip Survey (PTS), a traditional self-reported, paper-based travel survey. In total, 46 undergraduate students completed the PTS for seven consecutive days, while also carrying their smartphones with the activated FMS applications for the same time span. After completing the PTS, the participants validated their FMS data on the web-based prompted recall surveys. We then matched the validated FMS data with the PTS-based records. The FMS turns out to be superior in detecting short trips, which are usually under-reported in self-reported travel surveys. The reported PTS travel times are longer than for the FMS, suggesting that participants tend to overestimate their travel time in the PTS. This study contributes to the ongoing development of smartphone-based travel behavior data collecting methods.
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