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최우선고객가격과 가격차별Most-Favored-Customer Pricing versus Price Discrimination
- Other Titles
- Most-Favored-Customer Pricing versus Price Discrimination
- Authors
- 이춘세
- Issue Date
- 2010
- Publisher
- 한국전문경영인학회
- Keywords
- 최우선고객; 가격차별; 최우선고객보호; most-favored-customer; price discrimination; MFC protection; most-favored-customer; price discrimination; MFC protection
- Citation
- 전문경영인연구, v.13, no.2, pp.133 - 151
- Journal Title
- 전문경영인연구
- Volume
- 13
- Number
- 2
- Start Page
- 133
- End Page
- 151
- ISSN
- 1226-8380
- Abstract
- This paper investigates which type of price policy a seller chooses between price discrimination and most−favored−customer(MFC) protection as capacity size increases. The result shows that a seller chooses price discrimination rather than MFC, which is greatly different from the previous studies.
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