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Business models for convergence of construction and information technology - A senario planning-based approach

Authors
Park S.H.[Park S.H.]Kwon S.[Kwon S.]Lee M.[Lee M.]
Issue Date
2011
Keywords
Business model; Cross-impact; IT convergence; Scenario planning
Citation
Proceedings of the 28th International Symposium on Automation and Robotics in Construction, ISARC 2011, pp.955 - 956
Journal Title
Proceedings of the 28th International Symposium on Automation and Robotics in Construction, ISARC 2011
Start Page
955
End Page
956
URI
https://scholarworks.bwise.kr/skku/handle/2021.sw.skku/72493
Abstract
Currently, the construction industry, which is already both high-innovated and sophisticated, is searching for new solutions in accordance with the incorporation of information technology. The objective is to create a high value construction industry through convergence with IT technology. However, there is no business model which is practical, profitable and marketable. Also, valid pre-research for development and study have not been carried out. Therefore, in this paper, we suggest a direction for investigation, applying the scenario planning method which is one of the methods of future study in order to develop a useful business model where construction and IT are integrated.
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Engineering > Civil, Architectural Engineering and Landscape Architecture > 1. Journal Articles
Engineering > School of Civil and Architectural Engineering > 1. Journal Articles

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