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Behavior participation in virtual worlds: A Triandis model perspective
- Authors
- Li, H.[Li, H.]; Lee, K.C.[Lee, K.C.]
- Issue Date
- 2010
- Citation
- PACIS 2010 - 14th Pacific Asia Conference on Information Systems, pp.950 - 961
- Journal Title
- PACIS 2010 - 14th Pacific Asia Conference on Information Systems
- Start Page
- 950
- End Page
- 961
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Collections - Business > Global Business Administration > 1. Journal Articles
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Related Researcher
- LEE, KUN CHANG
- SKK Business School (Global Business Administration)