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방송광고 미디어렙의 도입에 관한 연구
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 김민기 | - |
| dc.date.available | 2018-05-10T18:40:48Z | - |
| dc.date.created | 2018-04-17 | - |
| dc.date.issued | 2003-03 | - |
| dc.identifier.issn | 1225-0554 | - |
| dc.identifier.uri | http://scholarworks.bwise.kr/ssu/handle/2018.sw.ssu/20925 | - |
| dc.language | 한국어 | - |
| dc.language.iso | ko | - |
| dc.publisher | 한국광고학회 | - |
| dc.relation.isPartOf | 광고학연구 | - |
| dc.title | 방송광고 미디어렙의 도입에 관한 연구 | - |
| dc.title.alternative | A study on the introduction of broadcating media repesentatives system in Korea | - |
| dc.type | Article | - |
| dc.type.rims | ART | - |
| dc.identifier.bibliographicCitation | 광고학연구, v.14, no.1, pp.281 - 307 | - |
| dc.identifier.kciid | ART000905906 | - |
| dc.description.journalClass | 2 | - |
| dc.citation.endPage | 307 | - |
| dc.citation.number | 1 | - |
| dc.citation.startPage | 281 | - |
| dc.citation.title | 광고학연구 | - |
| dc.citation.volume | 14 | - |
| dc.contributor.affiliatedAuthor | 김민기 | - |
| dc.identifier.url | https://www.earticle.net/Article/A73269 | - |
| dc.description.isOpenAccess | N | - |
| dc.description.journalRegisteredClass | kci | - |
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