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스포츠웨어 체험마케팅과 소비자 구매행동에 영향을 미치는 선행변수연구
- Authors
- 신상무
- Issue Date
- Apr-2014
- Publisher
- 한국패션비즈니스학회
- Citation
- 20214 패션비즈니스학회 춘계학술대회
- Conference Name
- 20214 패션비즈니스학회 춘계학술대회
- Place
- KO
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Related Researcher
- Shin, Sang Moo
- College of Engineering (Department of Materials Science and Engineering)