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프랜차이즈 브랜드의 조기확산을 위한 채택자의 특성에 관한 연구
- Authors
- 박주영
- Issue Date
- Apr-2013
- Publisher
- 한국프랜차이즈학회
- Citation
- 한국프랜차이즈학회 학술대회
- Conference Name
- 한국프랜차이즈학회 학술대회
- Place
- KO
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Related Researcher
- Park, Ju Young
- College of Business Administration (Department of Entrepreneurship & Small Business)