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중국진출 프랜차이즈기업과 미진출기업간의 성과분석 차이에 관한 탐색적 연구
- Authors
- 박주영
- Issue Date
- Feb-2011
- Publisher
- 한국유통학회
- Citation
- 한국유통학회 동계학술대회
- Conference Name
- 한국유통학회 동계학술대회
- Place
- KO
한양대(서울)
- Conference Date
- 2011-02
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Related Researcher
- Park, Ju Young
- College of Business Administration (Department of Entrepreneurship & Small Business)